our company
MWD Advisors is a specialist European IT advisory firm which focuses exclusively on issues surrounding IT-business alignment.
The company was formed in 2005 by two highly regarded and influential industry analysts with nearly 40 years combined experience working for a variety of IT vendors, including Autonomy, Deloitte Consulting, ICI, Oracle, Sun and Sybase. Prior to founding MWD they both held senior positions at the advisory firm Ovum.
Since forming the company, MWD has grown to comprise a number of experienced research and advisory professionals. MWD’s analysts bring over 40 years' experience working with senior IT decision makers worldwide from a range of industries including retail, financial services, oil and gas, travel and leisure, utilities, manufacturing, public sector, healthcare and telecoms. Over 2000 subscribers currently benefit from MWD's research.
interested in joining?
The MWD team continues to grow and reflect the needs of our customers. We're always looking out for talented people: if you are interested in joining the MWD team, please contact us.
contact us
MWD Advisors
Registered in the UK as Macehiter Ward-Dutton Limited, company registration no. 5764840.
Registered address: 65 Alpha Terrace, Trumpington, Cambridge CB2 9HS U.K.
Switchboard: +44 (0) 20 8099 4301
Sales: +44 (0) 20 8099 4401
Follow us on Twitter @mwdadvisors
contact the advisors directly
Neil Ward-Dutton
e: neilwd@mwdadvisors.com
T: +44 (0) 20 8099 4601
M: +44 (0) 7971 022173
@neilwd
Angela Ashenden
e: angela@mwdadvisors.com
T: +44 (0) 20 8099 4222
M: +44 (0) 7908 261408
@angela_ashenden
Bola Rotibi
e: bola@mwdadvisors.com
T: +44 (0) 20 8099 8460
M: +44 (0) 7507 779862
@bolarotibi
general contacts
Sales:
sales@mwdadvisors.com
General information requests: info@mwdadvisors.com
Press relations (announcements, etc): pr@mwdadvisors.com
Website feedback: feedback@mwdadvisors.com
how we work
When we talk about IT-business alignment, what do we mean? Find out more >
We believe our research principles and approach make us uniquely valuable.
Find out more >
We work with partners to keep us close to real-world issues, and help us reach more people. Find out more >
the team
Neil is MWD's co-founder and Research Director, and is one of Europe's most experienced and high-profile IT industry analysts. His areas of expertise include business process management (BPM), enterprise architecture (EA) and service oriented architecture (SOA) and IT governance, and he is currently the lead analyst for MWD's BPM Continuous Advisory Service. Neil has acted an advisor to leading vendors, including IBM, Oracle, Microsoft, BEA, Hewlett-Packard, SAP, and Borland; and to large IT user organisations in Media, Government, Transport, Financial Services, and Telecommunications.
Beth is responsible for research and service quality and delivery as well as managing MWD's communication with clients, research subscribers, the media, partners and other communities of interest. Previously Beth was part of the European management team at AMR Research. This followed a decade’s experience as an accomplished industry analyst in her own right at AMR Research and Ovum. Most recently Beth successfully ran her own independent research and marketing communications consultancy for technology vendors.
Angela is a highly accomplished and experienced IT industry analyst and public speaker. With experience in many areas around collaboration and information management, she has advised clients on technology and management issues relating to collaboration, enterprise content management, portals, workflow, enterprise search and e-learning. Angela regularly presents at conferences and seminars on information management technology and markets, as well as writing for journals and trade publications on various topics.
Bola is Europe's leading analyst focused on software development technologies, processes and market trends. Her expertise includes application lifecycle management strategies, software modelling, testing and performance management. Other areas of expertise include Rich Interactive/Internet Applications; IT sourcing for software development projects; enterprise architecture and IT governance processes. Bola has acted as an advisor to leading IT providers, investment and education bodies and enterprises. An experienced presenter, Bola is also regularly quoted in trade and business press.